Plus Publications for Niche Markets was founded in 1991 with the publication of 50 Plus News Magazine, which targets the growing boomer and senior market segment. Today’s Wisconsin Woman Magazine was introduced in 1999 to reach the most coveted market segment – WOMEN. Milwaukee Family Magazine, our newest publication, introduced in 2008, targets the family segment, focusing on children from birth to college age. Our publications can be found at every Walgreen’s in the metro Milwaukee area as well as hospitals and clinics, grocery stores, bookstores and coffee shops.